You want to be kind.
We’ll help you get started.

We all have the capacity for kindness.

What does that mean? It means you hold the power, right now, to change the course of someone’s day. To dial up empathy in your home or community. To make your workplace a place of belonging. It’s up to you to take action, but we’re here to make it easier. Our recent research evaluated and measured hundreds of acts to find out which ones matter most. Try one of our recommended acts and let us know how it goes.

Acts have been reported so far.
Let's find something that fits you.

Kindness for the Holidays

The holidays offer special opportunities to show kindness to those around us, both those in our everyday lives and those may only encounter once. This holiday season go the extra mile to choose kindness as often as possible. You may bring cheer where it's needed most.

Kindness to Family & Friends

Those who hold the title of 'family' or 'friend' are some of the most important relationships we experience. Do a kind act to remind those in your life they matter. Even small acts go a long way.

How to track your Kindness
In case you missed our demo, here's how we can work towards a world where people choose kindness first.
Kindness characters joining an initiative

Find an act
of kindness

Community-sourced. With something for everyone.

Kindness characters performing an act of kindness

Carry out
your kind act

Being kind requires courage. Take a deep breath and go for it!

A kind act being shared by the kindness phone

Tell us
about it

Every act helps with scientific research and encourages others.

Kindness to Colleagues

You and your colleagues work hard and the days can feel hectic and long. It might even seem like there's no room for anything besides the checklist. The good news is there's always room for kindness. Take a moment to do a kind act for a colleague and lighten there load along the way.

Civic Acts of Kindness

With the reality of police brutality and racial discrimination being commonplace, what can you do to choose kindness? Try one of these recommended acts that emerged from our research as some of the most effective and impactful 'civic acts of kindness'.

Everyone has the capacity to be kind.
Try and act of kindness today and see how it changes your world.